Business Development Lead – LinkedIn Services 

Business Unit: CVanté Business Services 
Location: Remote 
Engagement Type: Freelance / Independent Contract 
Experience: 5+ Years in Sales / Business Development 
Compensation: Commission-Based 

Role Overview 

CVanté is looking for an experienced Business Development professional specialising in LinkedIn-focused services. 

The role involves positioning CVanté as a premium LinkedIn profile making and maintenance brand, offering professionally crafted profiles, ongoing content development and social media positioning strategies for professionals, executives and business leaders. 

The candidate will be responsible for identifying prospects, presenting the value of professional LinkedIn positioning and converting them into clients. 

Key Responsibilities 

• Generate and develop leads for CVanté’s LinkedIn services. 
• Position CVanté as a premium LinkedIn profile making and maintenance brand. 
• Understand prospect profiles and professional positioning requirements. 
• Present relevant LinkedIn profile creation, maintenance and social marketing packages. 
• Explain the value of professional content, consistent posting and strategic LinkedIn positioning. 
• Conduct follow-ups and convert prospects into paying clients. 
• Build relationships with professionals, executives, founders and business leaders. 
• Maintain basic records of prospects, conversations and conversions. 

Services to Sell 

The role will focus exclusively on CVanté’s LinkedIn offerings, including: 

• LinkedIn Profile Making / Optimization 
• LinkedIn Profile Maintenance 
• LinkedIn Content & Social Marketing Packages 
• LinkedIn Positioning & Visibility Strategy 

Required Skills & Experience 

• 5+ years of experience in Sales / Business Development / Client Acquisition. 
• Practical understanding of LinkedIn and social media marketing. 
• Ability to understand and communicate the value of personal branding and professional positioning. 
• Strong communication, presentation, persuasion and negotiation skills. 
• Ability to independently identify, approach and convert potential clients. 
• Experience selling premium or professional services will be an advantage. 

Mandatory Requirements 

• Active LinkedIn profile with a professional presence. 
• LinkedIn Premium account OR access to Sales Navigator. 
• Working knowledge of LinkedIn features, content and engagement. 
• Awareness of LinkedIn marketing, content strategy and social media positioning. 
• Ability to actively use LinkedIn for prospecting and business development. 

Ideal Candidate 

• Experienced sales professionals, freelance BD professionals or independent consultants. 
• Individuals with an established professional network and active LinkedIn presence. 
• Professionals who understand LinkedIn as a platform for visibility, positioning and business development. 
• Someone who can confidently sell a premium, expertise-led service rather than a transactional product. 

Compensation & Contract 

• No fixed salary during the initial 3-month contract. 
• High commission-based earning opportunity on successful client conversions. 
• Commission as per the applicable structure, with no cap on earning potential. 
• Based on performance during the initial 3 months, the engagement may be converted into a retainer-based contract, with the applicable commercial structure mutually agreed at that stage. 

Engagement 

• Freelance / Independent contract. 
• Remote and flexible working arrangement. 
• Initial contract period: 3 months. 
• Performance-based opportunity with potential for a longer-term retainer engagement.